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Assignment : Social Media Post Creation for Typology Paris's Tinted Lip Oil
Create engaging social media posts on both Facebook and Instagram to promote Typology Paris's new Tinted Lip Oil. Tailor your content to resonate with the target group. (look at the example of potential customer in the case study : Mariam, a 25-year-old woman who values self-care, beauty treatments, and frequently wears makeup)
Instructions :
- Create a Facebook post and an Instagram post, each with a different approach.
- Consider the visual elements, captions, and hashtags.
- Ensure the posts align with Typology's brand essence and the product's key features.
- Propose a strategy to encourage engagement on both Facebook and Instagram. This could include calls-to-action, questions, or interactive elements to increase user participation.
- Provide a brief explanation for the choices you made in terms of content, visuals, and engagement strategy. Explain how your posts are tailored to appeal to Mariam and the broader target group.